I'm not a fan of the NIV translation, but I really like the way this bible is put together. The 200+ devotionals are well written, and applicable to anyone, not just college students. The devotionals often use extra-biblical stories to illustrate the point. For example, next to the story about Jesus overturning the tables of the moneychangers outside the temple, there is a devotional about righteous anger. As an illustration, it refers to Florence Nightingale and her observations at the appalling conditions for wounded soldiers during the Crimean War, and how her anger at the situation led to her personal life mission to care for the sick and injured.
This parable-based approach is like to work for anyone, but particularly those at this age, an age that most people are learning the importance of making their life count for something. The devotionals in this bible can be helpful to the young man or woman who is starting to see the world differently than ever before, and trying to his one's place in it.
In additional to the devotionals, there is a bible reading plan that lasts 9 months, as well as things you come to expect, such as index, concordance, etc.